Dovetailing with the COAL + ICE Climate Action Partners initiative, Two Tigers Productions collaborated with Dysturb and Magnum Foundation on #ReframeClimate for the presentations in SF (2018) and DC (2022).
#Reframeclimate is an initiative created by Dysturb and the Magnum Foundation during the 2015 Paris Climate Change Conference to activate public space by wheat-pasting large-scale photographs around the city. Each pasted image includes an interactive prompt, which allows the viewer to hear the story behind the image directly from their phone.
This powerful community activation takes the climate conversation into the streets via guerrilla-style presentation of images that present how the climate crisis is impacting communities across the globe.
Our support for the #ReframeClimate initiative varied slightly with each presentation. In SF, Two Tigers’ work took many forms. Leveraging our network of Climate Action Partners, we scouted locations across the Bay Area, including one highly visible strategic placement along the 350’s Rise for Climate, Jobs, and Justice march route. We also arranged and attended school visits and interactive workshops at St. Ignatius School, Palo Alto High School, California College of the Arts, and with youth plaintiffs from Our Children’s Trust. The goal of these workshops was for students to discuss visual representations of climate change and justice, and the use of public space–both physical and digital–for changemaking, while learning about media literacy and self-distribution of their photography.
We collaborated on curating a panel discussion with Favianna Rodriguez (CultureStrike), Pierre Terdjman (#Dysturb), Susan Meiselas and Kristen Lubben (Magnum Foundation), and photographer Gideon Mendel.
For the DC edition, in collaboration with Exactly Agency, we facilitated partnerships with Georgetown Business Improvement District and Words, Beats & Life to install #ReframeClimate imagery on high-visibility public facades around Georgetown. This successful, highly visible campaign garnered media attention and inquiries from several local organizations about how they too can activate public spaces in a similar manner.
We also led on organizing the “Art as Community Activation” event in the COAL + ICE tent at the REACH Plaza on the Kennedy Center campus, featuring OnRaé Watkins of Smithsonian FUTURES/Freedom Futures collective; Tarik ‘Konshens The MC’ Davis, a hip-hop artist/songwriter/educator; Benjamin Petit, photojournalist and organizer of the Dysturb/#ReframeClimate Initiative; Gideon Mendel, a COAL + ICE photographer; and Sari Nordman, a performance artist.
For more information about featured photographers and locations in SF and DC, please see below.